When it came to Cal AI’s viral success, a small army of influencers paid off

When it came to Cal AI’s viral success, a small army of influencers paid off

The company generated over $30 million in revenue in two years and was acquired by MyFitnessPal for an undisclosed amount of money in March.

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https://techcrunch.com/2026/10/15/when-it-came-to-cal-ais-viral-success-a-small-army-of-influencers-paid-off/