Tourmanagement BV acquires Beatswitch in live music software deal

Belgian artist platform Tourmanagement.com has acquired Beatswitch, a
software platform used by festivals and event organisers to manage artist
advancing. The transaction includes the Beatswitch platform and its customer
base, with financial terms not disclosed.

The acquisition is intended to reduce manual administration and
duplicated workflows across live event production by bringing festival and
artist workflows onto a shared software foundation. Following the transaction,
Beatswitch will continue to operate as usual, with no immediate changes for
existing customers.

Beatswitch is used by festivals and event organisers worldwide to
coordinate artist advancing activities, including set times, transport,
accommodation, hospitality, and technical requirements. Its customers include
festivals such as Pukkelpop, Shambhala, Sziget, and Pitch Music & Arts.

Tourmanagement.com supports similar workflows from the artist and agency
perspective. Operated by Tourmanagement BV and headquartered in Leuven,
Belgium, the SaaS platform centralises tour information, scheduling, and
show-related communication for artists, crews, agencies, and management
companies. As of 2026, the platform serves more than 400 customers and nearly
10,000 users globally.

According to Tourmanagement.com founder and CEO Roeland Veugelen, the acquisition addresses
a longstanding challenge in the live events industry, where advancing work is
often spread across emails, messages, and spreadsheets, leading to duplicated
effort and operational risk. Bringing festival and artist workflows together is
intended to reduce manual processes, improve coordination, and increase data
consistency across teams.

Beatswitch founder Thomas Van Orshaegen said the acquisition allows the
platform to continue developing within a closely aligned ecosystem. He will
remain involved as a member of the Tourmanagement.com and Beatswitch advisory
board.

Tourmanagement.com said it will assess how the two
platforms can gradually align over time, with a focus on customer continuity
and continued development of the Beatswitch product.