Robbie Williams-backed ticketing platform Tickets for Good raises £3.9M

UK ticketing platform
Tickets for Good has raised £3.9 million in funding to support its
international expansion and grow its team. The investment came from NPIF II –
Mercia Equity Finance, managed by Mercia Ventures as part of the Northern
Powerhouse Investment Fund II, alongside Shaping Impact Group (SI3), Finance
Yorkshire, Leansquare and private investors.

Founded in Sheffield by
Steve Rimmer and the late Neville Mosey, Tickets for Good provides low-cost
access to live events for NHS workers, teachers, charity staff and people
receiving Cost of Living support.

The platform distributes
surplus tickets provided by event partners. Members can sign up for free and
pay a nominal transaction fee for each ticket, while venues and event
organisers can fill otherwise unused capacity and generate additional revenue
from attendees. Tickets for Good says it
now has almost 750,000 verified members globally and has distributed more than
1.25 million tickets.

Robbie Williams is an ambassador for the company,
alongside former Dutch international goalkeeper Edwin van der Sar and music entrepreneur
Hans Brouwer.

The company expanded into
the US in 2023 after joining the Comcast SportsTech accelerator in St Louis and
now also operates in the Netherlands, Belgium and Germany. It doubled its
revenue in 2025 and is targeting five-fold growth over the next three years.

Steve Rimmer, co-founder
and CEO of Tickets for Good, said the investment will help the company expand
internationally, create jobs in Sheffield and provide more people with access
to live events.

Tickets for Good was
built on a simple belief that live events should be available to everyone,
especially the people who give so much to our communities. This investment is a
huge vote of confidence in our team, our partners and the impact we’re creating,

Rimmer said.

The funding will support
expansion into additional international markets and the creation of new jobs in
Sheffield over the next three years.