Meta disabled an Instagram feature that allowed creating AI images based on public accounts

Meta disabled a new Instagram feature that allowed creating images using artificial intelligence by leveraging content from public accounts.

This was reported by The Verge.

The company did this after criticism from users.

More about Instagram’s AI image-creation feature

Earlier, Meta introduced a feature that allowed generating images in Meta AI when a user tagged a public Instagram account. In that case, the artificial intelligence used that account’s content as a basis to create a new image without the owner’s separate permission.

The company said it wanted to give users a new creative tool while still leaving them the ability to control the use of their public content.

The Verge writes that after the launch the feature faced criticism from users. In particular, the director of strategy at the National Center on Sexual Exploitation in the U.S., Heili Maknamara, said that such a feature could facilitate fraud and sexual extortion using fake images.

According to her, shifting the responsibility for opting out of the feature onto users themselves was unacceptable.

Meta said it took the feedback into account and fully disabled the tool. Previously, users could only opt out of having their content used via their account settings.

The company added that the feature is no longer available, and the corresponding changes have already been made to the description of the new Muse Image AI image-generation model?Muse Image — is a tool from Meta designed to generate and edit images from text descriptions. It is integrated directly into Meta AI, Instagram, and WhatsApp..

Recall that Google started showing users whether an ad was created or edited using artificial intelligence.

Google will automatically add this label to ads if they were created using the company’s generative tools.

Also read: Cloudflare will automatically block mixed web crawlers that collect data for AI companies