BiMA raises €500K for screen-free projector bringing mindful entertainment to children

Munich-based
BiMA, a mindful entertainment platform for children, raised €500,000 in a pre-seed
funding round. Backers include Antler and angels from Oetinger Publishing Group
(Julia Bielenberg, Thilo Schmid, Christian Graef), along with Andreas Peters
(ex-Disney), Felix van de Sande (Kickbase/COBE), and Silvia Sommer
(ex-Birkenstock/Roland Berger).

BiMA is
building a platform for mindful entertainment and creativity for children. Its
first product is a child-friendly, screen-free projector that turns bedrooms
into immersive, story-driven environments. Designed to inspire imagination and
foster family connection, BiMA operates in a rapidly growing space that blends
edutainment, well-being, and consumer technology.

The
market is sizable. In Germany, about 3.5 million households with children aged
0–5 represent an opportunity of over €730 million. Across Europe, this expands to 17 million households and a €3.7 billion addressable
market. Globally, more than 420 million households imply a market
exceeding €88 billion.

Founded
in 2024 by Larissa Ruf (CEO) and Greta Garkisch (CTO), BiMA’s team combines
expertise in education, consumer science, and deeptech.

Larissa
Ruf explains the idea behind the company:

Most
toys are designed to keep kids busy, and that’s perfectly fine. But we wanted
to create something different: a product that brings families together at the
most meaningful time of day. With BiMA, evenings become magical moments of
connection and imagination.

The funding will support
BiMA’s market launch, covering its first production run, marketing efforts,
team growth, and content development.